
Dear Colleague,
Welcome! I’m glad you found us. Scroll down for quick links to the past year of newsletters. Or, if you’re interested, here’s a little backstory…
I vividly remember sending our very first newsletter in 2012. At the time, most online resources for teachers and providers were geared toward sales and event promotion. I was searching for something else entirely: a way to manage continuing education and professional reference material. As I began creating an online reference portal that effectively directed me to the support I was seeking, the newsletter became a natural way to share how knowledge can be structured and applied in meaningful ways.
The response was energizing! In those early years, the online space was far less crowded, and each issue drew significant attention — driving traffic, engagement, and memberships. By 2015, I shifted from a monthly to a weekly format to provide more timely support. Over time, each newsletter expanded, often covering multiple topics because I wanted to be sure readers with different priorities could explore what mattered most to them.
Fast forward a decade: the volume of content online had exploded and our newsletters had become longer and harder to navigate. In 2025, we introduced a new approach—shorter, single-topic posts delivered more frequently. This format makes it easier to quickly hone in on what you need, when you need it.
I value your thoughts on how this format works for you and how we can continue to support your professional journey.
Warmly,
Shelly Thorn












